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23-05-2007, 12:09 PM
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#1 (permalink)
| | Ice Princess Join Date: Oct 2006 Posts: 5,218 Gender:  Location: Eastern Tranquinity
Total SGC$: 1,221.57 | Drink ad at bus stops gets canned Just three days after last Friday’s launch of an unusual ad campaign for new beverages “Anything” and “Whatever”, the advertisers have pulled the displays — featuring empty cans — from 450 bus stops islandwide.
The reason? Some elderly people who sell empty cans for extra income have been harvesting the displays. Other curious members of the public lifted the flaps of the cans to confirm if they were empty, leading to concerns voiced by several MediaCorp hotline callers about rainwater collecting and becoming breeding grounds for mosquitoes.
Although the campaign was supposed to have run for a month, marketing consultants Out of the Box decided on Monday to dismantle the displays, after nine in 10 were damaged; the losses totalled $50,000.
Nevertheless, managing director Johnson Tan said it had achieved its “objectives of creating mass awareness and attention”. To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. |
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23-05-2007, 02:47 PM
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#2 (permalink)
| | 雨天的心情. Join Date: Apr 2007 Posts: 1,974 Gender: 
Total SGC$: 3.79 | Re: Drink ad at bus stops gets canned Lol...a classic example of a hokkien saying, "Kiang Tio Ho, Mai Gay Kiang" (loosely translated to "don't be a smart aleck")
Innovative marketing for the drinks, but they hafta push a step further...lol...I haven't even seen them, and they are gone...lol... To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. |
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23-05-2007, 02:55 PM
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#3 (permalink)
| | Experienced SGClubber Join Date: Oct 2006 Posts: 5,036 Gender:  Location: .+.[[ kkallangg ]].+.
Total SGC$: 813.73 | Re: Drink ad at bus stops gets canned l0lx. i saw the ad in bus-stop. wanted to pluck out the can but i didnt. =X
hahax. i haven try the drink yet lehhhh!!! =.=
LOL sia.. mai gay kiang~!!! To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. 棒棒堂 Lollipop Fanclub To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. |
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23-05-2007, 10:17 PM
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#4 (permalink)
| | 日本語& Join Date: Nov 2006 Posts: 1,386 Gender: 
Total SGC$: 1,046.26 | Re: Drink ad at bus stops gets canned But I must admit, the campaign is very well aimed.
Which one is the non-fizzy version by the way? 
皆さん、こんにちは。僕はチンカイです。どうぞよろしくお願いします。 To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. |
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23-05-2007, 10:37 PM
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#5 (permalink)
| | Cheerful SGClubber Join Date: Mar 2007 Posts: 175 Gender: 
Total SGC$: 193.30 | Re: Drink ad at bus stops gets canned already selling? i find the name very weird la.. haha.. anyone tried b4? how it taste like?
what u wan to drink?
anything lols |
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23-05-2007, 10:41 PM
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#6 (permalink)
| | Experienced SGClubber Join Date: Dec 2006 Posts: 1,161 Gender: 
Total SGC$: 351.16 | Re: Drink ad at bus stops gets canned i didn't see any of it.. |
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23-05-2007, 10:41 PM
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#7 (permalink)
| | Monster.Leen Join Date: Mar 2007 Posts: 5,440 Gender: 
Total SGC$: 2,949.35 | Re: Drink ad at bus stops gets canned there is 2 types...fizzy n non fizzy de but there is 12 flavours in it |
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23-05-2007, 10:55 PM
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#8 (permalink)
| | The Art Of Fencing Join Date: Feb 2005 Posts: 1,493 Gender: 
Total SGC$: 39.45 | Re: Drink ad at bus stops gets canned lolz..great idea but not useful..:handsup: Bear Bear Family Tree
icetea aka Ice Tea Bear Bear To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. |
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23-05-2007, 10:58 PM
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#9 (permalink)
| | Experienced SGClubber Join Date: Jan 2007 Posts: 3,068 Gender: 
Total SGC$: 1,798.17 | Re: Drink ad at bus stops gets canned I like the over marketing campaign..very creative and alot of effort and thought put in. To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.: Asia Solution Kenetics
Visit us at: To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.. Our Non-Profit Initiatives To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. Personal Links To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. SPECIAL DISCOUNT! To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. |
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23-05-2007, 11:22 PM
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#10 (permalink)
| | Vainpot SGClubber Join Date: May 2007 Posts: 511 Gender: 
Total SGC$: 360.58 | Re: Drink ad at bus stops gets canned HOw to order the drink when one name got 12 flavours.. I blur leh~~ Love is waking up beside you, to see the sunrise on your face, to know that i can say i love you, in any given time or place.. To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. |
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25-05-2007, 10:43 AM
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#11 (permalink)
| | Hiroto Join Date: Nov 2004 Posts: 4,626 Gender: 
Total SGC$: 1,539.17 | Re: Drink ad at bus stops gets canned I think it is quite a nice idea though no one use before bah
rainwater collecting and becoming breeding grounds for mosquitoes
maybe they should close the can bah and prevent from collecting water 
to fall in love is always easy
to start a relationship is always simple
to build it, is always tough
to maintain it, is 'better said than done'
to break off, is 'easier said than done'
to remain friends after u broke off, is never possible
to forget the memories is 'always doing but never succeeding'
to heal the pain within is hard and tough and never near simple
but one has to try to heal your own heart...
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25-05-2007, 11:33 AM
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#12 (permalink)
| | happy girl Join Date: May 2007 Posts: 117 Gender: 
Total SGC$: 129.60 | Re: Drink ad at bus stops gets canned i would like to try it..
anyone try so far? |
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25-05-2007, 09:26 PM
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#13 (permalink)
| | Mrs Kang-Park Join Date: Oct 2006 Posts: 7,840 Gender: 
Total SGC$: 822.55 | Re: Drink ad at bus stops gets canned | Quote: | | | Originally Posted by babyto0ns | | | | | HOw to order the drink when one name got 12 flavours.. I blur leh~~ | | | | | LOL.. got 12 flavour arh!? den juz lyk normal ordering lor.. lyk "auntie i wan one whatever peach flavour de'
LOL | Quote: | | | Originally Posted by chinkai | | | | | But I must admit, the campaign is very well aimed.
Which one is the non-fizzy version by the way? | | | | | is whatever =d B I G B A N G fanclub- To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts. |
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